PepsiCo drags Parle Agro to court over 'For the Bold' tagline usage

​​'For the Bold' is a registered trademark for the Doritos nacho chips brand globally, the US beverage and packaged food multinational argued in its petition filed in the Delhi High Court earlier this month. PepsiCo has pleaded the court to restrain the Mumbai-based beverages company from "infringement, passing-off, dilution and unfair trade competition", and sought around Rs 2 crore in damages, court documents show.


via Economictimes

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